Philosophies
At jusTweb, our design philosophies keep your desired business results as a primary concern. You are interested in or currently doing web marketing because you have some goal which you wish to achieve. That goal is what drives an entire project or campaign. It should, shouldn’t it?
Secondarily our design philosophies must take into consideration the strengths, weaknesses and appropriateness of the medium in which we are designing, whether it is a web site, email marketing or pay per click campaign.
Our core design philosophies are based on three concepts:
Logical
Designs should be logical, uncluttered and easy to navigate. A viewer should have no question in their mind what action(s) can be taken when looking at a design.
Impactful
Being logical does not mean that a design has to be forgettable. We strive to make every design unforgettable and striking, while making it very evident what action can be taken by the viewer.
Results-Focused
At the “end of the day” a design should have your business goal(s) in mind. The basis for creating a design is your business goals.